Wednesday, 8 June 2011
whereabouts. Adding this to some form of physical or financial enticement in the form of coupons or a big discount, will make customers disregard privacy issues increasingly. But who is to say that information you confide in is trustworthy? Etailers can promise a potential customer to not use their location for other purposes. But customers will never know for sure if Etailers will keep their problem. And this is the problem that arises with localised based services. No one knows for sure what happens to your data. And no one can figure out yet to cover promises made by deliverers legally.